Conshohocken, PA, October 11, 2011– In the past few months, Diccicco Battista Communications (DBC), a full-service brand communications firm, has worked on a number of new accounts, ranging from business-to-business to real estate, to provide full branding and creative projects, national PR campaigns, and everything in-between.
“We are thrilled for the opportunity to show these companies what we excel at, namely building brands and telling stories,” said Tim Cifelli, Partner and Senior Vice-President. “While we continue to produce stellar work, we are fortunate to see our roster grow, making it an exciting 2011.”
These companies include:
- DOW Chemical, a global manufacturer of specialty chemicals, advanced materials, and plastics with customers located throughout 160 countries. DBC was tapped to handle special projects, including a launch campaign for the company’s new “hiding technology for paints,” which features TiO2 technology. The award-winning campaign was highlighted throughout recent trade shows and print publications.
- Theorem Clinical Research is a leading contract research organization that serves the biopharmaceutical and medical device industries. As Theorem, formerly known as Omnicare Clinical Research, broke away from its parent company to create its own unique brand, DBC developed a campaign that reinforced the company’s legacy in the marketplace, while creating a new image and persona. The agency developed and managed the re-branding strategy, from logo conception, trade show booth creation, key messages deployment, and an internal communications campaign, as well as the orchestrating the company’s debut at DIA, the annual Drug Information Association tradeshow.
- Bloodhound Integrated Hematology System is a new hematology instrument that utilizes state-of-the-art technology to perform in-depth blood analyses. DBC was been charged with developing and launching the new product brand, including logo creation, website development, messaging and marketing direction, as well as the launching the product at a recent tradeshow.
- Pennrose Management Company, an award-winning property management firm specializing in affordable and conventional markets, hired DBC to handle day-to-day media relations and public relations, as well as to develop a strategy for an expansion initiative. The agency is also handling the creative and marketing material for more than 80 properties throughout the U.S.
- Cohen Seglias Pallas Greenhall & Furman PC is a full-service law firm that that specializes in the construction industry and provides legal advice and representation in the areas of Construction, Federal Contracting, Labor and Employment, Commercial Litigation, Real Estate/Business Law, Wealth Preservation, and Creditor Rights. DBC is now handling the company newsletter, as well as general branding.
- Projex Group is a project management consulting firm which recently tasked DBC with design and branding of the corporate identity collateral, as well as redesign of the company website.
- Drexel University Online, a leading web-based degree program that features the same Master’s degrees, Bachelor’s degrees and certificate programs as the traditional university, has recently tasked DBC to create an aggressive public relations program to engage potential students and companies in the Mid-Atlantic region and beyond.
- ARAMARK Higher Education is an organization dedicated to service excellence in dining, facilities and conference center management that handles 600 campuses across North America. DBC is handling website SEO and a first-ever digital newsletter about ARAMARK’s dining facilities that will target existing and prospective clients.
DBC has also expanded its relationship with Holy Family University, a Catholic liberal arts school that provides undergraduate, graduate, and non-degree programs located in Northeast Philadelphia. After handling media planning for the university for some time, DBC has recently been tasked with launching a new branding campaign for the university, which involves creative support and producing TV spots, as well as out-of-home creative.
Heraeus Materials Technology LLC creates silver pastes specifically formulated to provide higher efficiencies and wider processing windows for solar energy products. The company has been working with DBC to create a new Internet brand campaign for its silver paste photovoltaic division. DBC is now managing the creative and marketing for Heraeus’ Thick Film Business Unit as it works to establish a position within the LED industry. DBC is currently creating a market education campaign that will feature direct, online and print mediums.
For additional information on Diccicco Battista Communications, visit the new website at http://www.dbcworks.com and the company Facebook page at www.facebook.com/DBC.team.
About Diccicco Battista Communications
Diccicco Battista Communications is a full-service marketing communications firm, with advertising, public relations, media and interactive capabilities. DBC creates, develops and executes fully integrated marketing campaigns and provides award-winning brand management and messaging strategies, to a broad range of consumer, business-to-business and nonprofit clients. DBC is a member of ICOM, a global network of marketing communications agencies, the Public Relations Society of America, and the Philadelphia Ad Club. For more information, please visit us online at www.DBCWorks.com
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