Scott Welliver Joins Agency Team As Senior Creative Technologist
Conshohocken, PA, April 25, 2011 – Diccicco Battista Communications (DBC), a full-service brand communications firm, announced today it has enhanced its Agency, hiring Scott Welliver as its first-ever senior creative technologist.
Welliver joins the DBC family with over a decade of creative and marketing experience, bringing a diverse background to the Agency. Previously, he was the interactive art director and interactive manager for international media group, TwoFour LLC. Prior to his work at TwoFour LLC, Scott was the interactive art director for Auxiliary and Business Services Marketing Office at Penn State University.
“I look forward to working at an agency with a reputation of progression and success that is constantly on top of the trends in the industry,” said Welliver. “More than ever, the digital world is having a huge impact on how we connect. I’m excited to continue moving in this digital direction at DBC.”
Welliver’s new position, however, is not one that is familiar to most. Welliver added, “I was recently at the Addy Awards and one individual asked me what exactly a creative technologist is? I always know that question is coming."
So, what exactly is a creative technologist? According to DBC’s creative director and senior vice president, Sean Donahue, “It’s exactly where the industry is heading. Creative technologists have a diverse background of traditional creative and technological experience that allows them to understand the kinds of technologies that can be used to engage audiences.”
Donahue continues, “Scott brings a wealth of experience and knowledge to our creative department having both a traditional and technology driven creative background. He’s like a swiss army knife, he understands it all – coding, design, and strategy.”
You can learn more about Welliver and the entire Diccicco Battista Communications team at dbcworks.com and on Facebook at facebook.com/DBC.team
About Diccicco Battista Communications
Diccicco Battista Communications is a full-service marketing communications firm, which provides advertising, public relations, media and interactive support to some of the world’s most well known brands. DBC creates, develops and executes fully integrated marketing campaigns and provides award-winning brand management and messaging strategies to a broad range of consumer, business-to-business and nonprofit clients. DBC is a member of ICOM, a global network of marketing communications agencies, the Public Relations Society of America, and the Philadelphia Ad Club. For more information, please visit us online at www.DBCWorks.com.
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